Tag Archives: tips & tricks

Kickstarter Promo If You Are Not Amanda Palmer

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Kickstarter is my new craic, especially for inovative high tech and music gear. So it really pains me to see Kickstarter projects I’d like to succeed whose owners seem to believe all they need to do is create a project and sufficient random strangers will find it interesting enough to pledge and make their goal.

Since I repeatedly find myself wanting to message these owners and tell them things they need to do if they want any chance of succeeding, instead I’ll write that here and send them the link ;-)

Because many people don’t bother following links, I’m going to summarize my basic suggestions, then give links for further reading at the end… and if this is STILL too much information, contact me about my rates to critique your KS project and/or do some of this PR research/setup for you :-)

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What Should I Charge For A Special Event Gig?

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So one night after your band plays a set at the local club, a fan comes up to you and says: “Hey – I love you guys! I’m having a BBQ/birthday party/wedding and I want to hire you to play – what’s your rate?”

If you are not making a living playing GB (“General Business”) gigs you probably have no idea what musicians-for-hire in your local area are charging. Here’s a quick way to get a rough idea:

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Accessing Free Money You Already Have

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With the departure of telephone booths from the landscape, the only publicly available spare-change-finding opportunity now is collecting and redeeming deposit bottles and cans (unless you follow my other tip). But you probably also have one or both of these other two auxiliary revenue sources in your own home:

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How to Ensure Fans See Your Facebook Page Post

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Now that Facebook admits that it does not put your band/business/etc. page’s posts into the feeds of every person who “liked” your page in order to see them (unless you pay FB to do so), here’s a way to get better visibility for your page posts:

  1. Set up a Twitter account for your band/business/etc. if you haven’t already.
  2. Encourage FB fans to follow your Twitter account as well.
  3. Use FB/Twitter integration to auto-tweet your FB post.

From my observations, the auto-tweet appears in Twitter even when a page’s FB post does not appear in my FB news feed. And if the FB post is longer than 140 characters the auto-tweet includes a link back to the actual FB post, so your fans know to look at your page to see the rest of the post.