Social Media Guide For Fans – Chapter 2 Basics 1: Hashtags

Hashtags – Not What’s For Dinner

Before getting into the specifics of Twitter, Facebook, etc. let’s look at a tool that is useful on both those services, as well as Instagram, Google+, Tumblr, YouTube and more: hashtags

Continue reading

Increasing Facebook Page Views

 If you have a non-personal Facebook Page for your band or other business, you may have noticed that many of the items you post get far fewer views than you have fans. This seems particularly true for posts in which I share Facebook events like band shows, Craigslist links, and other links. The posts getting far more relative views are usually plain text and photos that do not include links.

It seems likely that Facebook is hoping that you will pay them to “Boost” the posts that probably include information that will make you money or that you really want fans to see. But if you are a band, artist, or other very small business lacking any type of advertising budget, I’ve tested some methods that seem to get around the throttling of “important” posts:

Continue reading

What Impression Is Your Website Making?

I just received a message sent via the Contact page on this site: a polite inquiry from someone wishing to provide content for my blog. As I have no current plans to outsource writing about what I know to others, I sat down to send a quick reply to that effect. But since her email’s domain was from what was probably her business website I first decided to check that out.

What I found (using Chrome) was such a mess that even if I was interested in 3rd party content I would never deal with her:

Continue reading