Aereo – Local Broadcast TV Over The Internet Coming To Eastern MA

After free over-the-air broadcast television stations changed to digital several years ago you could buy an inexpensive converter for your old TV or just get a newer set with it built in. If your viewing location has decent reception your results are much better than old analog broadcasts – but if you are in a zone with mediocre reception (as is our house, since we are on the wrong side of a hill from the broadcast towers) it’s much worse. So you must go with some paid cable or satellite service to see stations that would otherwise be free.

Aereo wants to be your personal TV antenna with great reception.

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Friday Faves (Free-Cheap Edition) 03-05-13

Free Music Business Book

I’ve just started reading an ebook, The Six-Figure Musician. So far it seems filled with good points about what you need to do to “make it” as a professional musician (spoiler: mostly, work really hard at what you decide you want to do). It is available as a free PDF download from the author’s site (and geek kudos to him for getting the domain name “musicianbook.com”!), or you can buy it on Amazon for Kindle for $4.99:


Free Facebook Newsfeed Optimization

I’m testing a 30-day free trial of a Facebook posting service. PostRocket analyzes the fan engagement data you see at the top of your band/business/etc. Facebook Page and uses a proprietary algorithm to decide when to make posts to the page that maximize your fans’ interaction with them.

To do this you set up several posts in advance and they post those at the times they deem best. And since recent research shows that pictures get more attention than just verbal posts they help to turn the latter into pictures from the site being linked, and let you apply some Instagram-like photo filters and add text into the image.

I didn’t have to give them a credit card to get the free trial, and even after 30 days they have an ongoing free option (which limits your account to managing 3 Pages, and does not give you as much analysis of your posts’ performance).


Pay What You Will Music Downloads

First, if you haven’t seen Amanda Palmer‘s recent TED talk The Art Of Asking  I recommend you do so.

Palmer’s message is that there is no shame in asking your fans to support you, and that while it’s impossible to force people to pay for music they generally will give you money and/or other kinds of support if you give them the opportunity to offer it.

So keep your eye out for performers who offer their music for whatever you are willing to pay. Usually there is an option to stream the music first so you can get an idea about whether you like it –  if you do please consider the time, efforts, cost of musical gear, cost of music lessons, nights spent playing in bars for little or no pay while honing their chops, etc. as you decide what amount to give them for their download.

If you are a starving artist/musician/un-or-underemployed whatever: don’t feel guilty if you can’t toss a lot into their virtual hat – but DO drop them a note about liking the music, and tell your friends about it.

Here are a few musicians with pay-what-you-will downloads:

Amanda PalmerTheatre Is Evil

Walter Sickert & The Army Of Broken ToysSoft Time Traveler (just released!)

JaggeryPrivate Violence

Ginger IbexThe Rusty Goat Sessions (disclosure: this is one of my bands!)

Ginger Ibex – Firefly (our 2009 album – following my own advice and just made download PWYW!)

Super Short Run Physical CD Manufacture

I mentioned this in passing a while ago, but I just now set up and placed an order with Kunaki.com for a very few – five – CD albums of the 10 tracks my band Ginger Ibex wrote and recorded in February for the RPM Challenge.

Unlike our professionally-recorded 2009 album Firefly, these pieces were written quickly, in styles different from the band’s usual sound, and all recorded in my office-studio with GarageBand, MIDI patches, Apple Loops, and one Snowball USB microphone. The resulting music is fun, but not anything on which we wanted to spend a thousand dollars or more to master and press more crates of CDs to keep in my basement!

How did it work and how did it turn out?

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Don’t Use A Debit Card As A Credit Card

If you have a debit (aka “ATM”) card associated with your checking account chances are that it sports a MasterCard or Visa logo. You may use it to pay for purchases as if it is a credit card when the merchant does not use a debit keypad for entering your PIN to authenticate the transaction. You may also use it for most other transactions that require a credit card online.

This is very convenient, especially if you only want to spend real money in your checking account rather than accumulate debt on a credit card. But there’s a very good reason NOT to use your debit card as a credit card.

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