Category Archives: PR

Claim Your Facebook Page Username

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I started to write another post, but when I went to link a Facebook page to it I realized the page owner had not claimed a username for her page.

What does this mean? If you want people to be able to find you easily on the Web, it’s helpful to have an easily-remembered web address (URL). For your own website domain this means you want buy a domain name that makes sense and is easily remembered. E.g., I could have bought the domain name “StuffThatBettyWiderskiKnowsAndWantsToShareWithYou .com”                                     but “WhatBettyKnows.com” is more memorable and tidy.

You don’t have as much control over your Facebook business/band/etc Page address, but you can choose to make it less of a string of random numbers.

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Posting Your Music Samples

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I’ve shown you how to share files with individuals via YouSendIt. I’ve also talked about using Dropbox and Carbonite to share files among your own devices. But suppose you want to share (legal original) music or sound files to a group of people, e.g., your band, or with the general public?

If you have your own website you can stream MP3s from there – but that could quickly use up your monthly data transfer allotment if the tracks are popular or large. If you are selling the tracks you could set up a Bandcamp account and post them there.

But if these are files like band practice recordings, rough drafts, non-music audio samples, etc. you may prefer to use SoundCloud.

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Friday Faves 01-04-13

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Happy New Year! Here are a few new fundraisers worthy of your attention – but first, a bit of self-promotion:

As you may recall, following on some compliments about my non-fiction writing (especially from a successful fiction writer) I decided to attempt NaNoWriMo in November. I did “win” by completing 50,000 words of a novel – my first long form writing of any sort.

Enough people have asked to read it that I’ve decided to serialize as I complete editing chapters. I’ve set up a separate blog for my literary endeavors, WhatBettyWrites.com – the first two chapters of Want It Back are posted now. You can subscribe to get notifications of new postings, or follow along via the Twitter acct @WhatBettyWrites and/or Facebook Page WhatBettyWrites. Feel free to leave feedback on that blog – most helpful to me would be things like “This chapter was interesting/boring/confusing because of ….”

And now on to other interesting links:

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Facebook Tip: Creating An Event Owned By Your Corporate Page

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These days when people are promoting a local happening they usually create a Facebook event (and frequently ONLY that for PR – but this is not about the limitations of that as a PR scheme).

So often I feel like banging my head on the monitor when I see how some folks undermine themselves through not understanding the details necessary for a Facebook event to be found and seen by their audience.

I was planning to list a number of tips, but explaining how to do this first one is sufficiently complex that I’ll save the others for a later post!

If your event is a personal social activity (e.g., a birthday party), go ahead and create it as your personal Facebook persona. HOWEVER – if the event is an activity by a “corporate” entity such as your band, your catering service, etc. it is important to create the event as your “Page” persona.

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