In most parts of the United States this weekend is the start of Daylight Saving Time – at 2:00AM this Sunday morning clocks are set to 3:00AM, until late next Fall.
Unfortunately, if you have created a Facebook event that is happening this Sunday and you are in a DST-using location, Facebook’s coding is going to mess mightily with the displayed event time, as it gets confused between you creating the event in Standard Time yet the event is in DST.
What happens is:
If you have a non-personal Facebook Page for your band or other business, you may have noticed that many of the items you post get far fewer views than you have fans. This seems particularly true for posts in which I share Facebook events like band shows, Craigslist links, and other links. The posts getting far more relative views are usually plain text and photos that do not include links.
It seems likely that Facebook is hoping that you will pay them to “Boost” the posts that probably include information that will make you money or that you really want fans to see. But if you are a band, artist, or other very small business lacking any type of advertising budget, I’ve tested some methods that seem to get around the throttling of “important” posts:
A musician friend just asked:
can you tell me how to see who likes my FB page? FB tells me all kinds of
statistics and such, and what I’ve liked, but I don’t see a list of who
likes me on my musician page.
Ah – good question! The official FB answer is “sorry, we don’t provide that”…
BUT there does seem to be a way around it (though not particularly useful unless you manually transcribe or screen-shot the displayed list):
If you are a multimodal user of social media you may wish at times to alert your audience in one area of your activity on another area, e.g., post a link to your new blog article on your Facebook page. There are various tools that make this easier – usually “share” buttons allow you to repost to another social media site, e.g., sharing your Instagram photo to your Twitter feed.
But sometimes you want to share in a way for which a handy button does not exist, such as embedding a link (URL) to a specific Facebook post and its comments in your email newsletter. How do you find the URL of that post? Facebook just wants you to use their “share” button to stay inside their site so that doesn’t tell you the link.